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Getting to know the clients throughout choice analysis
Last updated on 22 March 2013 5:23
This research takes part of the projects handled by the SNCF, the French National Railway Company, in the field of revenue optimization. Modelling demand is the basis for predicting market shares or for implementing any Revenue Management tool. This paper focuses on Discrete Choice Analysis and examines how it can...
Author(s):
Wiesel E.;Brotcorne L.;Riss M.;Savard G.
2008
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